It’s not everyday college students go above and beyond to help local businesses.
“We can build that personal relationship being here in Buckhannon,” said student Nina Flores. “We worked with Upshur County Developmental Center.”
Like Flores, a group of students at West Virginia Wesleyan College are using their talents and knowledge of marketing and business to help small businesses in the area grow.
“We definitely have to do some market research based on our local population,” said Flores.
Students who are part of the collegiate chapter of the American Marketing Association at the college are providing free services to small businesses in Buckhannon through digital advertising, social media and even research…